The prestigious award, which honors companies for cutting-edge work in the social media space, was announced on June 2, 2014.
Designed by PR News to recognize brands, agencies, technologies and teams for “taking chances and breaking new ground using social media as a tool for communications,” the Social Media Icon Award winners were announced at an event sponsored by PR News at the Grand Hyatt in New York City.
“There’s no more powerful marketing asset than engaged customers and employees who create and share brand content,” said Greg Shove, founder and CEO of SocialChorus. “Our customers are innovative brands and category leaders who are turning social marketing ‘inside out.’ They are powering their insiders – customers and employees – to share their love for brands outward. The industry’s best technology platform and proven Advocate Marketing best practices set our company apart and – more importantly – drive customer success. We’re thrilled to be recognized with this important award for our efforts.”
PR News, a recognized leader in providing actionable information to PR and marketing professionals, reviewed the work and impact of a number of leading companies and platforms to select the Social Media Icon Award winner in the technology / service category. The SocialChorus Advocate Marketing solution earned the award based on its success in helping brands worldwide engage consumers and employees through social media channels to increase social engagement, content creation, employee engagement and awareness.
SocialChorus® powers tens of thousands of brand advocates – employees, customers and bloggers – to experience, create and share authentic content about brands they love. We call this new marketing category Advocate Marketing.
Our award-winning Advocate Experience™ solution makes Advocate Marketing easy. We combine a comprehensive SaaS platform with a dedicated, expert team and best practices to deliver measurable social engagement with millions of people every month. Leaders in every industry, including consumer packaged goods, retail, technology, telecommunications, travel, automotive and financial services have chosen SocialChorus, the recognized leader in Advocate Marketing. Learn more at socialchorus.com.