SocialChorus to offer streamlined content publishing capabilities for digital signage to scale workforce communications
SAN FRANCISCO — May 21, 2019 — SocialChorus, a global workforce communications platform, today announced it has partnered with Diversified, a leading global technology solutions provider, to deliver new digital signage capabilities for organizations to reach employees across multiple channels. With the new integration, communicators can scale their content strategies and reach their entire workforce around the globe by publishing to digital signs and displays in the workplace.
“Reaching every employee is critical to engage, support and inform the workforce, yet incorporating digital signage as a communications endpoint has not been effective for many organizations because content distribution is cumbersome, often only refreshed once a week with physical USB drives,” said Nicole Alvino, co-founder and chief strategy officer of SocialChorus. “We’re thrilled to be the first workforce communications company to partner with Diversified and deliver true digital signage solutions for our customers.”
Through the partnership, customers now have a fully managed, end-to-end solution that lets them publish content instantly to digital signage on top of existing channels. SocialChorus offers a single platform to publish and create content, and with Content Amplifier, can automatically refresh the relevant content that employees need to see at that moment. Diversified takes care of the distribution, providing a system tailored to fit client needs through its dynamic software, hardware, reporting, maintenance and consulting services to make the experience seamless.
Specific features of the new SocialChorus and Diversified solution include:
- Single source of publishing: Using SocialChorus Program Studio, users can publish once to multiple channels and touchpoints, such as mobile, desktop, email and more in addition to digital signage
- “Plug and play” installation: Simple setup allows users to connect their SocialChorus feed to any digital software, helping to unify and align communications channels and content
- Variety of templates: Several templates provide flexible dimensions for any display, designed specifically for digital signage with the ability to auto-refresh with the latest content or set to auto-play video
- Easy control: Delivers the control to easily place both global- and location-specific content, refreshed regularly so employees receive the most up-to-date messages
On top of the product capabilities, customers also receive enhanced support and easier IT management through the partnership, including access to SocialChorus’ workforce communications experts and Diversified’s global, multi-network of consultants providing digital signage support. Easily incorporating digital signage into their arsenal of communications channels gives customers the ability to reach all workers, including those who are deskless — i.e., not sitting behind a computer screen.
“Digital signage is a powerful, increasingly critical channel for reaching frontline workers who may not have access to other devices while performing their work,” said John Mellilo, senior vice president of Diversified’s Digital Media Group. “The combination of SocialChorus’ content creation and publishing capabilities with our digital signage and technology expertise gives customers a comprehensive solution for reaching all employees while creating less work for IT teams through auto-refresh capabilities that get messages out automatically.”
SocialChorus is the leading workforce communications platform that transforms how workers and organizations connect every day. We empower communicators to reach every worker—from the head office to the front line. Companies thrive and win when all their workers feel informed, aligned and supported. The SocialChorus platform allows communicators to publish once and distribute everywhere—efficiently delivering critical information to the right employee at the right time. SocialChorus customers include some of the world’s largest global brands including AB InBev, Dow, CSL Behring, Kohler Co., Cargill Inc., Estee Lauder Companies, American Cancer Society and PVH Corp. Learn more at https://socialchorus.com/.
Diversified is a leading global technology solutions provider delivering a comprehensive suite of solutions designed to connect today’s leading enterprises to the global marketplace. Our expansive yet unique team of industry experts partners with clients from a wide array of markets to help them achieve the highest performance levels, enhance their operations, increase productivity and drive ROI. Explore more at www.diversifiedus.com.
LEWIS PR for SocialChorus